Description
**Juan Valdez has opened its first store in Brazil, and we are looking for talent to strengthen our frontline team!**
**About Juan Valdez:** Much more than a café, we are the heart of Colombian coffee. Juan Valdez is the only international coffee brand owned by those who truly produce it: over 550\.000 coffee-farming families who cultivate, harvest, and process every bean. Our mission is to bring the authentic premium coffee experience to the world while generating real value for producers.
**Our Culture and the Brazilian Moment:** We have just inaugurated our first store in Brazil, and our plans are ambitious. Living the Juan Valdez culture means having a passion for excellence. We value proactivity, respect for tradition, and growth. If you want to leave your mark on the expansion history of one of the world’s most admired brands, this is where you belong.
You will be the first point of contact for those dreaming of owning a franchise of Colombia’s most iconic coffee brand.
**Responsibilities and Duties**
What you will do:
* Lead Management: Engage and qualify potential leads to spark genuine interest in the business model.
* Pipeline Building: Generate qualified opportunities for Expansion Consultants, ensuring a steady flow of meetings.
* Pre\-Sales Relationship Management: Maintain initial contact and captivate leads with the story of the 550\.000 coffee-farming families behind the brand.
* Optimization: Identify bottlenecks in the sales funnel and suggest improvements to the qualification process.
**Requirements and Qualifications**
Desired profile:
* Prior experience in pre\-sales, SDR, or commercial roles
* Strong verbal and written communication skills
* Organizational and execution discipline
* Familiarity with CRM and commercial routines (RM RDSTATION and pipeline management)
* Resilient profile with goal orientation
* Completed or ongoing undergraduate degree, preferably in Commercial Management, Marketing, Business Administration, or related fields
* Passion for sales—and, of course, for high-quality coffee
**Additional Information**
* Fixed salary \+ performance-based variable (qualified meetings / conversions)
We are the coffee that makes a nation proud. Juan Valdez is the only international brand directly owned by Colombian coffee producers. When you savor one of our products, you directly support over 550\.000 coffee-farming families. Our story is written with respect for the land and a commitment to delivering the authentic, origin-based premium coffee experience worldwide. In Brazil, we are now embarking on an accelerated expansion journey, bringing this tradition to the Brazilian palate.
We are passionate, resilient, and driven by excellence. Our Brazilian team consists of people who believe in the power of human connection through a cup of coffee. We value transparency, passion for service, and the desire to grow. Here, you don’t just work for a coffee company—you become an ambassador of a culture that values every step of the process, from bean to cup. If you seek a dynamic, collaborative, and purpose-driven environment, you are one of us.