We are looking for a Content and Institutional Communication Analyst with strong organizational skills, strategic vision, and expertise in B2B technical content, to work on the development and management of HITA’s external materials. This person will be responsible for connecting brand, strategy, technical areas, and narrative—ensuring all produced content (institutional, commercial, or technical) aligns with the company’s positioning and strategic objectives. **Responsibilities:** * Create and review strategic materials: presentations, case studies, content, e-books, blog articles, website content, etc. * Brief, guide, and oversee external agencies and vendors * Actively participate in producing materials for ABM (Account-Based Marketing) * Support textual production of materials for strategic opportunities * Conduct technical and editorial reviews of content prior to publication * Ensure accuracy, narrative consistency, and alignment with strategy **Required Technical Knowledge** * Technical and institutional writing (B2B) * Ability to transform complex topics into clear content * Basic understanding of SEO (for digital materials and websites) * Customer journey mapping and understanding of technical personas **Desired Technical Knowledge** * Storytelling applied to B2B * Technical and commercial copywriting * Tools for content organization and editorial planning **Skills and Competencies** * Proactivity and autonomy * Clarity and precision in communication * Organization and management of multiple simultaneous demands * Ability to effectively communicate with technical teams * Rigor regarding quality and standardization **Requirements** * Completed undergraduate degree (in Communications, Marketing, Journalism, Public Relations, Business Administration, or related fields) * Prior experience in content production (articles, social media posts, emails, scripts, etc.) * **Preferred Qualifications** * Prior experience with B2B content, preferably industrial or technical * Familiarity with consultative sales environments and technical materials