Communications Analyst

Description

Job Summary: This role supports Air Liquide's reputation globally by leading internal/external communications, marketing, and digital initiatives across LATAM, with a focus on Brazil. Key Highlights: 1. Lead internal communication and employee engagement projects 2. Strengthen brand positioning and manage media relations 3. Expand digital presence and organize events Hello, candidate! At Air Liquide, we value inclusion and diversity, so we are pleased to inform you that you are participating in an anonymous selection process, meaning that no personal information will be available. Your assessment will be based on your technical skills and, later, in your behavioral interview. Please fill out all fields of your application with as much detail as possible, remembering that this is essential for your assessment in the anonymous selection process. **About Air Liquide** Through the passion and diversity of its people, Air Liquide leverages the energy and environmental transition, healthcare changes and digitalization, and delivers greater value to all its shareholders. Join us for a stimulating experience: you will find a world of learning and development opportunities where creativity is at the heart of what we do, in an open, collaborative and respectful environment. **How will you CONTRIBUTE and GROW?** As part of the LATAM Communications team, this professional will support initiatives to strengthen the company’s reputation, considering both internal and external stakeholders. The role includes local responsibilities in Brazil, as well as collaboration or leadership of LATAM-wide initiatives. This position requires broad technical communication skills (internal/external/marketing/digital), aligned with the company’s global Communications guidelines and supporting the objectives of various business units. * Internal Communication + Lead internal communication and employee engagement projects (planning, conceptualization, and implementation), particularly internal campaigns. + Manage the intranet (Pulse), including both structure and content, especially the regular publication of news. + Write and edit content for a wide range of purposes, including but not limited to internal announcements, intranet news, and internal campaigns. + Organize internal events (online and in-person) to foster a sense of belonging and teamwork within the organization. + Maintain the internal communications initiative calendar, working cross-functionally with corporate and local LATAM teams. * External Communication + Strengthen brand positioning among external stakeholders, based on the organization’s strategic reputation-building themes. + Develop media relations, including drafting press releases, supporting interview coordination, and preparing spokespersons. + Support crisis and emergency communications management, both during preparation stages (updating manuals and training) and during incidents and critical situations (drafting statements, media monitoring, etc.), in close collaboration with local committees and the company’s global Communications team. * Marketing Communication + Support business growth by planning and executing Marketing Communications projects aimed at promoting the product and service portfolio (media plans, promotional materials, sponsorships, etc.). + Organize the company’s participation in key trade shows and events, as well as develop communication materials for small- and medium-scale events. * Digital Communication + Manage and expand Air Liquide’s presence on social media platforms, coordinating planning, content development, publishing, and performance measurement. + Develop and execute strategic digital campaigns to increase brand awareness and employee engagement. + Manage the company’s country-specific websites, ensuring published information remains up-to-date and complies with corporate standards. * Cross-functional Activities + Ensure consistent application of Air Liquide’s brand guidelines across all communications. + Measure results (KPIs) and consolidate dashboards. + Select, hire, and qualify specialized agencies. + Perform administrative tasks related to supplier management, expense control, and reporting. \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_ **Do you have these requirements?** EDUCATION AND QUALIFICATIONS REQUIRED * Bachelor’s degree in Communications * Master’s degree in Communications preferred. * More than 5 years of experience in communications, marketing, or a similar function. * Proven experience in writing, including news articles, social media posts, email marketing, press releases, etc. * Strong event management skills. * Familiarity with publishing, web, and social media tools/platforms. * Experience in multimedia production (e.g., videos, photos). * Experience using Artificial Intelligence. * Fluent English; Spanish desired * Strong organizational, planning, and simultaneous project development capabilities. * Comfort managing multiple tight deadlines. * Problem-solving ability. **Your differences drive our performance** At Air Liquide, we are committed to building a diverse and inclusive workplace, which means that, regardless of your gender identity, sexual orientation, color, age, religion, nationality or disability, we value a work environment made up of true stories, built by true people. Our processes reflect this, being diverse and free from any prejudice, therefore, we do not collect information such as date of birth, gender, marital status or full address in our selection stages. If this information is sent, it will be disregarded. We strongly believe that a diverse organization opens up opportunities for people to express their talent, both individually and collectively, and helps foster our ability to innovate by living our fundamentals, acting for our success and creating an engaging environment in a changing world. Here you can be you!!