SDR (Sales Development Representative)

Description

Job Summary: As an SDR, you will be the first point of contact between leads and the sales team, responsible for active prospecting, lead qualification, and meeting scheduling—driving results through strategy and empathy. Key Highlights: 1. Actively prospect new customers and qualify leads. 2. Create and maintain automation workflows in the CRM (RD Station, HubSpot). 3. Collaborate with Marketing and Sales teams to ensure a healthy sales pipeline. You will be the first point of contact between our leads and the sales team: identifying needs, qualifying opportunities, and actively contributing to transforming interest into real value. Here, the SDR operates with strategy, empathy, and a results-oriented mindset. About the Role: As an **SDR (Sales Development Representative)**, you will be responsible for **actively prospecting new customers, qualifying leads, and scheduling meetings for the sales team.** Your work will be essential in generating new opportunities and driving company results. Key Responsibilities: Qualify and nurture inbound and outbound leads based on RDS’s ICPs. Apply consultative scripts to identify pain points, authority, need, and timing. Create and maintain CRM automation workflows (e.g., RD Station, HubSpot) for scheduling, nurturing, and re-engagement. Operate and optimize sales funnels within the CRM with exemplary organization. Translate qualification, segmentation, and lead activation strategies into practice (such as those we’ve structured with you so far). Collaborate with Marketing and Sales teams to ensure a healthy, high-conversion pipeline. Excel in follow-up: ensure everything is recorded, tracked, and handled with priority. Generate reports and insights to continuously improve funnel metrics. Requirements and Qualifications: Proven experience as an SDR or Pre-sales professional in B2B (minimum 1 year). Hands-on experience with CRM systems and building automation workflows (mandatory). Analytical ability and organizational skills to manage multiple leads simultaneously. Strong communication skills, empathy, and a consultative approach. Basic knowledge of buyer’s journey, SPIN, BANT, lead scoring, or sales funnel methodology. Genuine interest in technology, marketing, and customer experience. **Advantages** Experience with **RD Station, HubSpot, Pipedrive**, or similar tools. Experience creating **forms, tags, pipelines**, and automations for lead nurturing or re-engagement. Familiarity with **leads from retail or hospitality sectors**. Participation in defining **ICPs, personas**, or in **Marketing-Sales alignment**. **Hiring and Benefits** **Employment Type:** PJ (Individual Contractor) **Compensation:** Fixed salary + expense allowance **Location:** **Butantã, near the Yellow Line metro station (SP)**