Marketing Coordinator

Description

Job Summary: RAMSONS is seeking a strategic Marketing Coordinator to lead the team, strengthen the brand, and plan marketing, advertising, and communication activities. Key Highlights: 1. Lead the marketing team and strengthen brand presence in the market 2. Plan and coordinate marketing, advertising, and communication activities 3. Business acumen, creativity, and people management skills RAMSONS is a benchmark in retail trade, with years of experience delivering products and services that make a real difference in our customers' lives. We operate with passion, innovation, and commitment to excellence, continuously investing in technology and process improvement to support business growth. We are looking for a strategic and dynamic Marketing Coordinator to lead our team and strengthen our brand presence in the market. If you possess business acumen, creativity, and strong people management skills, this opportunity is for you. You will be responsible for planning and coordinating all marketing, advertising, and communication activities, aiming for sustainable growth and achievement of the company's commercial objectives. **Responsibilities and Duties** * Coordinate the marketing team by delegating tasks, evaluating performance, and encouraging professional development of team members; * Develop and manage the strategic marketing plan, including media plans, trade marketing calendars, and sales campaigns; * Monitor the advertising and marketing budget, ensuring optimal return on investment (ROI) and compliance with contracts; * Coordinate the creation of advertising materials, manuals, brochures, and institutional communication assets; * Monitor relationships with key customers, measuring satisfaction levels and evaluating campaign performance and brand image; * Conduct periodic store visits to audit layout, window displays, and merchandising execution (OBM), ensuring alignment with company values; * Prepare and present campaign results, cost, and performance reports to senior management, proposing continuous improvements; * Plan the department’s annual budget, performing feasibility analyses and studies for new business opportunities. **Requirements and Qualifications** * Education: Completed Bachelor’s degree (mandatory); postgraduate degree in the field is desirable; * Experience: Extensive experience in this role or in marketing leadership positions; **Mandatory Knowledge:** * Development of external communication materials and campaigns; * Development and management of Marketing Plans and market intelligence; * Organization of events and trade fairs; * Customer Relationship Management (CRM) system management; **Skills:** Strong planning, organizational, creative, and results-oriented capabilities. **Additional Information** * Health Insurance * Dental Insurance * Life Insurance * Funeral Assistance * Meal Allowance * Transportation Allowance * University Partnerships: Fametro, Anhanguera, Ciesa, and Literatus * Pharmacy Partnership * Flexible payment options for company products * Gym Pass With 40 years of history, Ramsons was founded with the purpose of offering the best in home appliances, electronics, furniture, and more. Since its inception, our unwavering commitment has been to grow and sustain our brand — a journey built on dedication, effort, and above all, the passion of those committed to delivering the best solutions for families in Manaus and across Brazil. Our original headquarters on Avenida Floriano Peixoto in Manaus, inaugurated in 1985, was only the beginning. Over the years, Ramsons expanded to new locations, keeping pace with market growth and evolution. What once featured shelves filled with umbrellas, clocks, and other accessories now showcases top national and international brands — reflecting our forward-looking vision and commitment to excellence. It is no coincidence that Ramsons has become an example of entrepreneurial success and vision. **Discover the Ramsons Story: A Legacy Across Generations** -------------------------------------------------------- Throughout these decades of growth, our legacy remains grounded in one fundamental value: family. The name “Ramsons” honors the founder and his family — “Ram” representing the father’s name and “sons” symbolizing his children. And when we speak of family, we also include our customers, who over time have become an essential part of our story. Today, we proudly watch our family grow every day. For Ramsons in Manaus, you are our greatest asset. That is why, when searching for cutting-edge technology, the latest innovations, and fair prices, you can find us both through our online sales channel and at any of our 20 physical stores — offering a wide variety of products in consumer electronics, home appliances, IT, telecommunications, and furniture. In 2024, the company executed a strategic transition into the furniture sector, launching three new dedicated stores: Móveis Ramsons Grande Circular, Móveis Ramsons do Sumaúma Park Shopping, and Móveis Ramsons Compensa. We are here, ready to serve you with dedication and excellence!