
The most effective way to conduct a job interview in 2026 is to shift from a gut-feel conversation to a structured, evidence-based assessment. A structured interview, where every candidate is asked the same set of job-relevant questions, dramatically reduces bias and improves your ability to predict on-the-job performance. The core of this approach is behavioral interviewing.
Start by defining the key competencies for the role—things like problem-solving, collaboration, or adaptability. Then, craft questions that ask candidates to describe specific past situations. For example, instead of asking “Are you a good leader?”, ask “Can you walk me through a time you had to lead a team through a difficult project with a tight deadline?”. This is the STAR method (Situation, Task, Action, Result), and it is the industry standard for a reason.
You also need to standardize your scoring. Create a simple rubric (e.g., 1 to 5) for each competency before the interview. This prevents you from being swayed by a charming personality or a single impressive story. Here is a quick comparison of how structured vs. unstructured interviews stack up:
| Interview Type | Predictive Validity | Bias Risk | Consistency |
|---|---|---|---|
| Structured | High (0.45-0.60) | Low | High |
| Unstructured | Low (0.20-0.30) | High | Low |
Data is based on decades of industrial-organizational psychology research, including meta-analyses by Schmidt & Hunter.
Finally, always leave at least 10 minutes for the candidate to ask questions. This is a huge indicator of their engagement and preparation. A good interview isn't just about vetting a candidate; it's about selling the opportunity and giving the candidate a realistic preview of the role and team.

Honestly, I keep it simple. My approach is to test for the one thing that matters most for the specific role, and I do it early. For a sales role, that might be a role-play. For a developer, I give a small coding problem. The rest of the interview is just confirming they’re not a jerk and they’ll actually show up. I find that overthinking questions leads to rehearsed answers. I want to see how they think on their feet.

I focus almost entirely on culture add and energy. Skills can be taught, but attitude is hard to change. I ask one key question: “What kind of work environment makes you do your best work?” If their answer matches our team dynamic, we move forward. I also pay close attention to how they treat the receptionist or the person who greets them. That tells you more than any resume bullet point ever could.

For me, it’s all about psychological safety and rapport. I start every interview by saying, “I’m not trying to trick you. I want to see if we can solve problems together.” Then I ask a simple, low-stakes question first to ease nerves. Once they relax, the real person comes out. I also use a mix of behavioral and situational questions. A success I had recently was hiring a quiet candidate who bombed the first question but then crushed the next three once they felt safe.

I use a data-driven scoring system that combines the interview score with a work sample test and a brief cognitive ability check. I don’t trust my own memory. I take notes during the interview and score each answer immediately against the rubric. Later, I


